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Rikandi, Kalina küla, Alutaguse vald, 41308, Estonia
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Privacy Policy

Privacy Policy of SweetLove.ee Online Store

GardenBee OÜ (reg. code 14883500, Estonia) guarantees the protection and confidentiality of your personal data when you visit the SweetLove.ee website and place orders in our online store. We process your data strictly in accordance with GDPR and European Union legislation.

1. General Provisions

This Privacy Policy explains how SweetLove.ee (hereinafter, the “Store”), operated by GardenBee OÜ (registration code 14883500, address: Ida-Viru maakond, Alutaguse vald, Kalina küla, Rikandi, 41312, Estonia), collects and processes your personal data. GardenBee OÜ acts as the data controller and ensures that your data is handled in accordance with the General Data Protection Regulation (GDPR) and other applicable EU laws.
Your privacy is of utmost importance to us, especially considering the sensitive nature of the products we offer. We strive to ensure that you feel safe when using our website and making purchases. All data is collected lawfully, stored securely, and never disclosed without proper grounds.

Discretion and Trust: All orders are processed confidentially and shipped in neutral, unmarked packaging to protect your privacy. This Policy is written in clear language, ensuring you understand what data we collect and how it is used and protected.

2. Personal Data Collected

When using SweetLove.ee and placing orders, we may request and process the following personal data:

  • Identification data: first and last name (for order and delivery purposes)
  • Contact data: email address, phone number, delivery address (and, if necessary, billing address)
  • Account data: if you register, we store your login (email) and password (encrypted)
  • Order information: details about your orders (items, dates, amounts, delivery/payment methods, purchase history)
  • Payment data: we do not store your complete payment card details; payments are processed by secure third-party providers, and we only receive payment confirmation
  • Technical and log data: IP address, browser and device info, OS, timestamps, page addresses, activity logs
  • Cookies and tracking files: see the “Cookies and Tracking Files” section below
  • Other voluntarily provided information: e.g., when contacting support or leaving reviews
We do not intentionally collect or process special categories of personal data (such as health information or political opinions). Order information may indirectly relate to your private life, so we treat all data with special confidentiality.

3. Purposes of Data Processing

We process personal data only for specific, lawful purposes:

  • Order processing and fulfillment: to accept and complete your orders, process payments, and arrange delivery
  • Delivery: to ensure the timely and secure delivery of your purchases
  • Customer support: to answer your questions and provide service
  • Newsletters and marketing (with your consent): only if you opt-in
  • Personalization and user experience improvement
  • Analytics and statistics (Google Analytics): to improve site performance and product selection
  • Legal compliance: for accounting, tax, or legal obligations
  • Legitimate interests: such as preventing fraud and ensuring site security
We never use personal data for hidden purposes and do not make automated decisions that significantly affect you.

4. Legal Bases for Processing

Depending on the situation, data is processed based on one or more of the following:

  • Your consent: e.g., for newsletters and non-essential cookies (you may withdraw consent at any time)
  • Performance of a contract: to fulfill your order and provide services
  • Legal obligations: accounting and tax regulations may require data retention
  • Legitimate interests: site improvement, security, and customer service (balanced against your rights and freedoms)
We always inform you of the relevant legal basis for each data processing activity.

5. Use of Third-Party Services

We use only trusted third-party services that comply with GDPR. These include:

  • Google Analytics for website analytics (data is anonymized and used for statistical purposes)
  • Email newsletter platforms (e.g., Mailchimp) for sending updates if you have subscribed
  • Social media plugins (e.g., share buttons)
  • Address and payment services (e.g., payment gateways, delivery partners)
We have agreements with these service providers to protect your data and prohibit its use for other purposes.

6. Cookies and Tracking Files

Our website uses cookies and similar technologies for:

  • Essential and functional purposes: e.g., saving your cart, keeping you logged in, remembering language preferences
  • Analytics: understanding how the site is used (with your consent)
No advertising or third-party tracking cookies are currently used. You can manage cookies in your browser or via our site’s cookie settings.

7. Data Storage and Protection

We use secure servers, SSL/TLS encryption (HTTPS), firewalls, and limit staff access to data. All staff are trained in data protection and required to maintain strict confidentiality. Orders are always shipped in discreet packaging. In the event of a data breach, we will notify affected users and authorities as required by law.

8. Your Rights

As a data subject, you have the following rights under GDPR:

  • Right of access (to know what data we hold about you)
  • Right to rectification (correct inaccurate or incomplete data)
  • Right to erasure (“right to be forgotten”, unless we must keep data by law)
  • Right to restrict processing
  • Right to data portability (receive your data in a standard format)
  • Right to object to processing
  • Right to withdraw consent at any time (for activities based on consent)
  • Right to complain to a supervisory authority
To exercise your rights, please contact us at info@sweetlove.ee.

9. Sharing Data with Third Parties

We never sell your data. Data is only shared with third parties when necessary, such as:

  • Delivery services: to deliver your order (only name, address, and phone number)
  • Payment providers: to process your payment (we never store your full card details)
  • Accounting and IT service providers: for bookkeeping and technical maintenance
  • Authorities: if required by law
All partners are contractually obliged to protect your data.

10. Data Retention Periods

  • Account data: stored as long as your account is active; you may delete it at any time
  • Order and purchase data: retained for at least 7 years as required by Estonian accounting law
  • Email marketing data: stored until you unsubscribe
  • Technical data (logs): stored 3-6 months for security and statistics
  • Support correspondence: kept 1-2 years after last contact
  • All data is deleted or anonymized after the retention period, except for backup copies, which are also regularly cleared

11. Contact Information

If you have questions or wish to exercise your rights, please contact us:

  • Email: info@sweetlove.ee
  • Address: Ida-Viru maakond, Alutaguse vald, Kalina küla, Rikandi, 41312, Estonia
  • Phone: +372 56876307 (see our website for hours)
All privacy inquiries are handled confidentially by the management of GardenBee OÜ.

12. Purchasing Without Registration

You can place orders as a guest without registering an account. Only the minimum data required for order fulfillment is requested, and no persistent user profile is created. Email notifications about your order are sent only as necessary, and your email is not automatically added to any mailing lists.

Thank you for trusting SweetLove.ee. For full details, please refer to our complete Privacy Policy above or contact us with any questions.